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As the solvents encounter an e-cigs intensely hot coil, they can break down to form new toxic compounds

The various colors of the different cigarette packets attract younger prospected smokers and distinguish each company from one another by their own brand image. Lets be honest, a bright red cigarette pack is much more attractive and more likely to attract a younger audience of consumers then simply a white label with black writing on it

Furthermore, the growing number of smokers in the Asia Pacific region, which is home to the largest consumer base for clove cigarettes, is also contributing to the market's expansion

IQOS Iluma Prime features upgraded materials and a more refined design within the Iluma series