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So as far as being a collector's item I might just as well have bought it anywhere

Youths' perceptions of risk have not changed significantly in most states, although the rate of cigarette smoking among youths has declined in nearly every state

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President Barack Obama personally took time to praise CVS, saying in a statement that the move will help broader efforts to "reduce tobacco-related deaths, cancer and heart disease, as well as bring down health care costs." "CVS is now one of a small group of companies that have realized that their reputation is the most valuable asset they have and that building a stronger reputation by avoiding risks to that reputation can create a significant competitive advantage," Paul Argenti, professor of corporate communications at Dartmouth's Tuck School of Business, wrote in a column for the Harvard Business Review