cigarette 1900 Ogden s 1900s Uk Cigarettes Smoking Art Print by The Advertising Archives Muratti Ad 1902 - A

WHATS HAPPENING: Twelve states that stretch from the Gulf Coast up to the Great Lakes contain 21% of the US population but are home to 28% of American smokers, according to the anti-tobacco nonprofit Truth Initiative

This year, they've collaborated with various creatives to bring a bold new twist to their classic Scandi style

When I asked Bird about the impact of her work, she quoted the environmentalist Rachel Carson: "The more clearly we can focus our attention on the wonders and realities of the universe about us, the less taste we shall have for destruction." Bird has touched viewers just as she hopes: they've told her that her work makes them look at trees differently and are eager to share stories of their tree relationships

That translates to a significant amount of money lost, too.